The media tend to emphasize on certain incidences that
occur. It puts the news out there and blows it out of proportion until it is no
longer relevant. The audience only cares about what is in the now. A story only
lasts so long. Traditional news and media can stay on a major newscast or story
for weeks or months if it is front-page material. Stories on social media can
quickly grab the attention of someone then have it disappear the next day. It becomes
old news within the span of 24 hours. This tends to be more of what occurs
within smaller scandals, such as those between celebrities or a robbery of some
sort. When there is a person’s life involved which includes a case, however, it
tends to last a bit longer within the media. Some argue that it is a good and
bad thing. Most of the time, stories regarding a lot of grieving are in the
media longer than the stories that are not but not by a significant amount. New
events and stories happen and are written every day and the reality is, there isn’t
room for all of them to be portrayed in the maximum light they need. This is a
flaw within the media when it comes to sharing what is really important and
significant. Journalists and reporters tend to share what will get the most
attention from the audience, which potentially could be for pure publicity. Their
job is to get information out there with no bias. The bigger the story, the
more publicity. For example, the murder of a person could be all over the news,
in the paper, and online for a few days until the topic dies down. Once
everyone has heard and read about it, the story disappears. In a way, there is
no use in repeating the same news over and over again, however, some events are
very problematic and should not be brushed off as easily as they are. The media
must remain neutral when it comes to the more serious stories. They eventually become desensitized, in which they don’t really mind if a very important, sad
story is only up online for a couple of days. All stories cycle out and die
down, in most cases, it is the very next day. Topics become old news very
quickly. Although the audience gets tired of worrying about something a couple
of days after it happens, some issues need to be addressed for longer periods
of time.